Logo In Real Life - Notes for a social history of visual identity
What happens to logos when they encounter the real world? When they leave corporate identity manuals, branding agencies, designer portfolios, brand guidelines? When do they encounter memes, counterfeiting, protests, fashion, pop culture or counterculture? What happens when logos start living In Real Life?
In this book, which collects a series of ‘Notes for a social history of visual identity’, Michele Galluzzo tries to answer these questions, and tells a ‘different’ story: the one that pits graphic design professionals against the public that consumes, uses and re-appropriates communication. In a sort of participatory archive, made up of mispronunciations, rip-offs and détournements, Galluzzo shows the logos in a new guise: not as intact objects resulting from the genius of professionals and masters, but as liquid forms, emerging from below in dialogue with the public and their context.
Logo IRL is a counter-narrative in which graphic design icons become ‘open works’, and the public participates in the evolution of the life of brands and graphic design in a broader sense.
Logo In Real Life - Notes for a social history of visual identity
What happens to logos when they encounter the real world? When they leave corporate identity manuals, branding agencies, designer portfolios, brand guidelines? When do they encounter memes, counterfeiting, protests, fashion, pop culture or counterculture? What happens when logos start living In Real Life?
In this book, which collects a series of ‘Notes for a social history of visual identity’, Michele Galluzzo tries to answer these questions, and tells a ‘different’ story: the one that pits graphic design professionals against the public that consumes, uses and re-appropriates communication. In a sort of participatory archive, made up of mispronunciations, rip-offs and détournements, Galluzzo shows the logos in a new guise: not as intact objects resulting from the genius of professionals and masters, but as liquid forms, emerging from below in dialogue with the public and their context.
Logo IRL is a counter-narrative in which graphic design icons become ‘open works’, and the public participates in the evolution of the life of brands and graphic design in a broader sense.
PittoTalk @IUAV
Mario Rizzotti - founder, and Simone Bertini - partner, present Pittogramma. A multifaceted project aimed at becoming a reference point for young designers. An online platform that provides space for theses and works by students from Italian design universities. Additionally, Pittogramma organizes workshops, initiatives, and events in the field of visual culture, promoting the state of the art in graphic design in Italy, acting as a bridge between the new and old generations of designers.
PittoTalk @IUAV
Mario Rizzotti - founder, and Simone Bertini - partner, present Pittogramma. A multifaceted project aimed at becoming a reference point for young designers. An online platform that provides space for theses and works by students from Italian design universities. Additionally, Pittogramma organizes workshops, initiatives, and events in the field of visual culture, promoting the state of the art in graphic design in Italy, acting as a bridge between the new and old generations of designers.
DEMO Festival 2025
On the 30th of January 2025, public screens in cities across Europe and North America will turn into dynamic works of art.
Design in Motion Festival will showcase the most inspiring motion design works for 24 hours from designers all around the world.
DEMO Festival 2025
On the 30th of January 2025, public screens in cities across Europe and North America will turn into dynamic works of art.
Design in Motion Festival will showcase the most inspiring motion design works for 24 hours from designers all around the world.
Typespotting
FIRM presents Typespotting, an independent typography fair open to industry professionals, communication creatives, type design enthusiasts, and lovers of the world of typography.
Saturday, November 30th, from 2:30 PM to midnight
Schedule:
- Fair: 2:30 PM - 7:30 PM
- Talks: 3:00 PM - 6:30 PM
- Party: 8:00 PM - 12:00 AM
Guests:
Aeiou Tools, Carlotta Albiero, Valentina Casali, Collletttivo, Alessio D’Ellena, Fantasia Type, FIRM, Hansel Grotesque Studio, Pittogramma, Caterina Santullo, Giuseppe Tangaro, Barbara Tedeschi
Talks:
- 3:00 PM - Valentina Nitti: A PhD candidate at the IUAV University of Venice, specializing in the history of typography and communication. She combines her research with her work as a graphic designer.
- 4:00 PM - Chiara Riva: A calligrapher and graphic designer, freelancer, and instructor at the Italian Calligraphy Association.
- 5:00 PM - Pittogramma: A space dedicated to sharing projects by young designers, resources, and experiences from the Italian graphic design scene.
Party:
DJ set by Mino Luchena, Barbyturicy, Nobel, Ayce Bio
Typespotting
FIRM presents Typespotting, an independent typography fair open to industry professionals, communication creatives, type design enthusiasts, and lovers of the world of typography.
Saturday, November 30th, from 2:30 PM to midnight
Schedule:
- Fair: 2:30 PM - 7:30 PM
- Talks: 3:00 PM - 6:30 PM
- Party: 8:00 PM - 12:00 AM
Guests:
Aeiou Tools, Carlotta Albiero, Valentina Casali, Collletttivo, Alessio D’Ellena, Fantasia Type, FIRM, Hansel Grotesque Studio, Pittogramma, Caterina Santullo, Giuseppe Tangaro, Barbara TedeschiTalks:
- 3:00 PM - Valentina Nitti: A PhD candidate at the IUAV University of Venice, specializing in the history of typography and communication. She combines her research with her work as a graphic designer.
- 4:00 PM - Chiara Riva: A calligrapher and graphic designer, freelancer, and instructor at the Italian Calligraphy Association.
- 5:00 PM - Pittogramma: A space dedicated to sharing projects by young designers, resources, and experiences from the Italian graphic design scene.
Party:
DJ set by Mino Luchena, Barbyturicy, Nobel, Ayce Bio
Type Design Workshop with Monotype & Glyphs
Pittogramma is pleased to announce its first workshop on Type Design.
An immersive two-day workshop on November 16 and 17, from 10 AM to 7 PM, at the Circolo del Design in Turin with Monotype and Glyphs, where you can discover the secrets of type design and create your first font.
Register now!
Type Design Workshop with Monotype & Glyphs
Pittogramma is pleased to announce its first workshop on Type Design.
An immersive two-day workshop on November 16 and 17, from 10 AM to 7 PM, at the Circolo del Design in Turin with Monotype and Glyphs, where you can discover the secrets of type design and create your first font.
Register now!
Book Now: AGI Open 2024 Basel, October 3 – 4
The Alliance Graphique Internationale (AGI) is delighted to announce the 2024 AGI Open:
October 3–4, 2024
Stadtcasino
Basel, Switzerland
Join us for two enlightening days in the renowned Stadtcasino Basel, and engage in mutual
dialogue with global design leaders who will share their views on the evolution of
communication design in light of contemporary challenges and opportunities.
Book you tickets now!
Book Now: AGI Open 2024 Basel, October 3 – 4
The Alliance Graphique Internationale (AGI) is delighted to announce the 2024 AGI Open:
October 3–4, 2024
Stadtcasino
Basel, SwitzerlandJoin us for two enlightening days in the renowned Stadtcasino Basel, and engage in mutual
dialogue with global design leaders who will share their views on the evolution of
communication design in light of contemporary challenges and opportunities.Book you tickets now!
Grafica Magazine
Grafica Magazine è una rivista di carta che ha come
argomento la grafica e le discipline che ruotano
intorno al mondo della comunicazione visiva.
Editoria, tipografia, brand identity, illustrazione, fotografia,
design, moda, motion graphic, fumetto.
Grafica Magazine
Grafica Magazine è una rivista di carta che ha come
argomento la grafica e le discipline che ruotano
intorno al mondo della comunicazione visiva.
Editoria, tipografia, brand identity, illustrazione, fotografia,
design, moda, motion graphic, fumetto.
Monotype Fonts Subscription
Inizia oggi la tua prova gratuita di 30 giorni di Monotype Fonts!
Monotype Fonts Subscription
Inizia oggi la tua prova gratuita di 30 giorni di Monotype Fonts!
VIURE / Graphic Design Workshop of a village’s first newspaper
A workshop to design the first newspaper of Ostana (CN) its graphic and editorial form, visual identity, typography, layout styles, contents and the way of telling them, the symbolism of images and their visual treatment, format, colours. Telling a place through in-depth field research, listening and experimentation, giving life to the voice of a small town, designing its aesthetics, material, format and narrative techniques.
VIURE / Graphic Design Workshop of a village’s first newspaper
A workshop to design the first newspaper of Ostana (CN) its graphic and editorial form, visual identity, typography, layout styles, contents and the way of telling them, the symbolism of images and their visual treatment, format, colours. Telling a place through in-depth field research, listening and experimentation, giving life to the voice of a small town, designing its aesthetics, material, format and narrative techniques.
EUROPEAN DESIGN FESTIVAL 2024 in Naples from 30 May to 02 June 2024
Mark your calendars from May 30 to June 2, 2024, the vibrant city of Naples will host the first Italian edition of the European Design Festival 2024, curated and organised by AIAP, the Italian Association of Visual Communication Design. We believe we have composed a program of great interest, designed to allow us to discover key places in this wonderful city, and in preparation for the grand award ceremony, lectures, workshops, city tours, and many informal networking opportunities will be organized.
EUROPEAN DESIGN FESTIVAL 2024 in Naples from 30 May to 02 June 2024
Mark your calendars from May 30 to June 2, 2024, the vibrant city of Naples will host the first Italian edition of the European Design Festival 2024, curated and organised by AIAP, the Italian Association of Visual Communication Design. We believe we have composed a program of great interest, designed to allow us to discover key places in this wonderful city, and in preparation for the grand award ceremony, lectures, workshops, city tours, and many informal networking opportunities will be organized.
FT Habit
Questioning the habits behind the design of a geometric typeface. Exploring this idea we designed FT Habit, a typeface that combines the simplicity of geometric shapes with edgier details, in an attempt to contaminate its general aspect. The initial phase of research and development of the book weight, in collaboration with Yevgeniy Anfalov, set the general atmosphere of the typeface, that looks back at some references from the early and mid 1900s. The project has then been fully developed with the collaboration of Andrea Biggio (family extension) and Alberto Malossi (Italics). The result is a versatile family of six weights, with corresponding italics.
FT Habit
Questioning the habits behind the design of a geometric typeface. Exploring this idea we designed FT Habit, a typeface that combines the simplicity of geometric shapes with edgier details, in an attempt to contaminate its general aspect. The initial phase of research and development of the book weight, in collaboration with Yevgeniy Anfalov, set the general atmosphere of the typeface, that looks back at some references from the early and mid 1900s. The project has then been fully developed with the collaboration of Andrea Biggio (family extension) and Alberto Malossi (Italics). The result is a versatile family of six weights, with corresponding italics.
CONCRETE ISULA - Workshop di poesia concreta e sperimentale
A two-day immersive workshop run by BBDB Studio e Heart Studio at the Museo Nivola in Orani (NU).
The fifth edition of BBDB Studio's workshop dedicated to concrete and experimental poetry goes to Sardinia and invites local creatives to explore new visual languages to express the idiosyncrasies of island living. The workshop is free and open to Sardinia residents.
CONCRETE ISULA - Workshop di poesia concreta e sperimentale
A two-day immersive workshop run by BBDB Studio e Heart Studio at the Museo Nivola in Orani (NU).
The fifth edition of BBDB Studio's workshop dedicated to concrete and experimental poetry goes to Sardinia and invites local creatives to explore new visual languages to express the idiosyncrasies of island living. The workshop is free and open to Sardinia residents.
Summer Workshops Basel 2024 June 17th – July 26th
Apply now for one of the seven one-week-workshops of the Institute Digital Communication Environments, HGK Basel in June and July 2024: Hacking Gutenberg; Poster Design; Type Design; Inquiry by Design; Perception Studies; UX/UI Design; Generative Design; Networked Publishing
Summer Workshops Basel 2024 June 17th – July 26th
Apply now for one of the seven one-week-workshops of the Institute Digital Communication Environments, HGK Basel in June and July 2024: Hacking Gutenberg; Poster Design; Type Design; Inquiry by Design; Perception Studies; UX/UI Design; Generative Design; Networked Publishing
Parola Progetto
Parola Progetto (Word Project) is a podcast of dialogues with people who live of projects, where design is told in all its forms, without object and images, just throguh the word.
Parola Progetto
Parola Progetto (Word Project) is a podcast of dialogues with people who live of projects, where design is told in all its forms, without object and images, just throguh the word.
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